Gallery Presentation International Positive Psychology Association 7th IPPA World Congress 2021

Kindness media rapidly inspires viewers and increases happiness, calm, gratitude, and generosity in a health care setting. (#187)

David Fryburg 1 , Steven Ureles 2 3 , Jessica Myrick 4 , Francesca Dillman-Carpentier 5 , Mary Beth Oliver 4
  1. Envision Kindness, East Lyme, CONNECTICUT, United States
  2. School of Dental Medicine, Harvard University, Cambridge, MA, USA
  3. Children's Dental Associates of New London County, East Lyme, CT, United States
  4. College of Communications, Penn State University, University Park, PA, USA
  5. School of Journalism, University of North Carolina, Chapel Hill, NC, USA

 Background

Stress is a significant problem in health care. For providers, it leads to burnout, depression, and suicide rates ~twice that of the general population. For patients, it causes or worsens many mental and physical illnesses. Identifying methods to help uplift the health care environment has implications for the quality of the experience for both parties and for patient engagement.

Laboratory-based studies have shown that kindness media increases positive emotions and generosity. This study examined the field application of kindness media on viewers in a health care setting.

Hypotheses/Research Questions 

Short-term exposure to kindness media can acutely:

1. Increase positive emotions 

2. Increase generosity 

Sample Characteristics and Sample Size

 The health care setting was a pediatric dental office. A total of 50 participants were studied, comprised of parents(n=28) and staff (n=22). 

Design

This is a randomized, baseline, and comparator-controlled study of kindness media versus the commercial children's television (Standard) usually shown in the clinic. Subjects completed a short survey assessing self-reported positive and negative emotions before and following the viewing of either media type for 8 minutes. All subjects were offered a $5 gift card for participation. After completing the survey, participants were asked if they wanted to keep the card or donate it to a needy family.

Results

26 participants were randomized to Kindness media, 24 to Standard media. In comparison to Standard Media, those who viewed Kindness media were significantly more: inspired (p<0.001), happy (p<0.05), calm (p<0.01) and grateful (p<0.01). No changes were observed in self-reported compassion. 85% of Kindness media viewers donated their honoraria compared to Standard viewers (54%, p<0.03). Parents and staff responses were similar.

Scientific Contribution

This study provides first evidence that it is possible to positively increase mood and generosity in a higher stress setting. There are multiple implications of this work. 
 

  • Keywords: Arts and Humanities, Health and Medicine, Positive emotions